Friday Focus: Calm The Noise

In a world with constant distractions all around us and at our disposal, content and advertisements pushed at us all day, it’s challenging to focus.

According to the National Institute of Health, 1 in 5 Americans suffer from an anxiety disorder. Learning and the ability to pay attention have all been rapidly declining particularly among younger people. No question the excess in technology use, aps, and other platforms online have contributed excessively to this.

Lack of focus is a detriment, lending attention to unnecessary distractions is simply a waste of time, less time equals less ideas, less connections, less sales, and less growth. Therefore, we need to make an effort daily to mitigate the amount of time wasted, learn to  starve the distractions and feed the focus.

Some simple ideas might include setting limits on time consuming apps on your devices such as social media, or entertainment aps like games. Also, manage excess notifications from shopping ads, news sites and more.

These app and web developers spend millions of dollars to create environments where users are forced to engage and spend as much time possible on their platforms. How many unnecessary ads or notifications have you received today? Each serving as an immediate distraction from your time to focus.

Calm the noise, reserve time to engage with these platforms during the day and stick to them, as well as setting aside time to focus: grow your business or work on that next big idea that you keep putting off. As with all things this requires practice and effort and needs to be consistent. The person who masters this will have a significant advantage over their competition and in business every inch matters.

For personalized guidance for your business on this topic and others contact us.

- Vincent Calace

Founder & CEO Venture Business Development